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Why sustainability NOW??

Let's talk about human habitats before business because without safe and clean human livelihood there is no point we're running a business and making profits. Here business 101, what consists of a business minimum are raw materials, labor, supply chain, and consumers, without securing each stage of this business process and stakeholders we are no longer able to continue operating business and living life by meeting the basic standard of well-being.

I'm pretty sure we all know what climate change means today, it is just a matter of how we implement and understand the consequences thoroughly in every aspect of our life. the Global temperature has risen 1 Celsius degree since 1880, of course, caused by human activities that have heavily driven carbon dioxide emissions. As a result, ice sheets have been melting 427 billion metric tons per year, sea level has risen 4 inches since 1993 (NASA). While I am writing this California is experiencing scorching weather, over 45 Celsius degree.

This has been causing more powerful and more destructive natural disasters - The cyclone Idai hit southern Africa In 2019, and over 1000 people in Zimbabwe, Malawi, and Mozambique were killed. Australian wildfire burned through over 10 million hectares and killed over a billion native animals and endangered species in 2020. Deadly typhoons and floods in South Asia have forced 12 million people to become homeless and experience poverty, India, Nepal, Bangladesh, Pakistan, and Southeast Asian countries including the Philippines, Indonesia, and Thailand have heavily been affected and destroyed. Severe droughts threaten the Central American farming industry, now 2.5 million people are struggling with food insecurity while millions of people are facing food and water shortages in Ethiopia, Kenya, and Somalia in the horn of the African region (Oxfam). Approximately 85% of the world population has been affected by natural disasters.

The United States exceeded $1 billion in losses for every climate-related disaster nationwide. And this global challenge could cut the world economy by $23 trillion in 2050 (New York Times). This must increase more humanitarian issues from the refugee crisis, and poverty, and raise health risks, mental health, and disease as well.





Human Development Report 2022 by UNDP, addresses the ‘moon shot mentality’ and collective actions to shape our future in uncertain times. Here are a few things that we have to tackle to be more efficient and effective in the collective actions against the devastating social and environmental issues.

1. Solidarity and Inclusiveness
We have to work on individual and community levels of trust building and strengthening security. It will require compassion, diversity, and inclusion against any type of discrimination, stereotype, and violence. When human insecurity increases with lower income and lower level of safe livelihood, there are higher chances to the behavior of forming incorrect beliefs about people, politics, and society overall.

2. Reduction of social division and polarization
We are experiencing interactions and social life more virtually on digital media than ever in human history. Digital contact and communications also can be disruptive by forcing social divisions. The network scales to nearly 7.8 billion people and it generates our information categories, decision-making, and belief system. We will have to use it as a democratic process with accurate information inclusively and positively. Know our power and impact, also our risks of blind-sighted perception of the digital world.

3. Focus on 3I - Investment, Insurance, Innovation
HDR suggests a framework to embrace uncertainty; investment encompasses people, financial and natural resources, insurance mechanisms that guarantee protection or compensation in the case of shocks or threats, and innovation of new solutions through creativity, diverse perspectives, and learning.


In business, entrepreneurship, and leadership, there are multi-dimensional approaches to help and support humanity by practicing and pioneering these significant implementations. Protecting humans’ rights is universal morality; protecting the environment is also a necessary way to support humanity. We must endeavor to continue the dialogue about human rights daily and build trust across stakeholders and create values.

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